Jing Hong



Xishuangbanna is the magical and beautiful tropical rainforest with the dawn of unchanged millennium dream, a harmonious home integrating both natural ecosystem and human ecology, an endless winter resort just as gentle Lancang River, and the Dai villages having unique value and mysterious beauty. It is the beautiful and magic land to give birth and shape Xishuangbanna; it is the vast tropical rainforests to moisten and richen Xishuangbanna; it is the brilliant national culture to lighten and beautify Xishuangbanna; and it is the glittering and amorous customs to disseminate and illustrate Xishuangbanna.


Xishuangbanna is a seductive and charming international eco-tourist destination in the Lancang-Mekong River basin. It is contiguous to Laos, Burma, Thailand, Vietnam and Cambodia, sharing common mountains and rivers, same national ancestry, and familiar culture and origin. Xishuangbanna is a high-quality tourist destination in Yunnan province and an immigration tourist hub due to its unique geographical advantage. It is also an amazing place for domestic and foreign visitors to enjoy winter, visit the Dai ethnic roots, return to nature, benefit from natural oxygen bar and keep health life.


Xishuangbanna is a green paradise brimming with infinite charm. With the world-renowned tropical rainforest, it is the national key scenic area, the national ecological demonstration zone, the national biosphere reserve, and Chinas most beautiful tropical rainforest. Xishuangbanna is widely known as the “animal kingdom”, “an emerald on the belt of Earth”.


Xishuangbanna has colorful ethnic culture and abundant humanistic resources. It is the hometown of 13 minority nationalities, including Dai, Hani, Jino, Bulang and son on. Each of these minority nationalities has their unique and intoxicating ethnic customs, such as the Songkran Festival of Dai people, Gatangpa Festival of Hani people and Temaoke Festival of Jino people. In Xishuangbanna, the Pattra-leaf culture of Dai people has luxuriant content and represents local ethnic civilization.  Many customs in Xishuangbanna have been listed as national intangible cultural heritage, for example: Dai’s Zhangha, the technique of pottery with the slow wheel, Songkran Festival and Jino’s Tom-tom dance.


In Xishuangbanna, a barrel of water during Songkran Festival draws an impressionistic landscape painting; the fern leaf hedge bamboo under the moonlight composes a sweet serenade; a peacock in his pride performs a fun-filled dance. Sky, land and human being are in harmony together at here. Where is paradise? You will discover yours in Xishuangbanna.


Xishuangbanna is a beautiful and magical land. It is regarded by geologists as national treasure showing the history of the Earth evolution; biologists concern that it is an abundant gene pool containing plentiful species and the highest biological productivity; tourism scholars believe that it is a scenic resort integrating the natural landscape and ethnic customs. Here, the charm of hours is brewing. Here, times and civilization progress together.  Xishuangbanna, Chinas first-class and world-renowned Eco-tourism State, are looking forward to domestic and foreign visitors with real goodwill.




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